Meek, Helen

Managing marketing performance, 2008-2009 Helen Meek... [et al.] - Oxford ; Boston Butterworth - Heinemann c2008 - iv, 396 p. : ill. (chiefly col.) ; 25 cm

9780750689687


Chartered Institute of Marketing -- Examinations -- Study guides
Marketing -- Management -- Examinations -- Study guides

658.83 MEE