01156nam a2200229Ia 4500 191130s2009##################000#0#eng## 9781848601178 2008935275 ACL ACL 658.83 CAD.1 Marketing strategy edited by John Cadogan Thousand Oaks, CA SAGE 2009 6 v. : ill. ; 25 cm Includes bibliographical references. Content Note : v. 1. Marketing strategy's conceptual foundations: market orientation, the cornerstone of strategic marketing thought --v. 2. Marketing strategy processes and tools --v. 3. Marketing-mix strategies --product strategy and promotion strategy --v. 4. Marketing-mix strategies --distribution strategy and pricing strategy --v. 5. Marketing strategy organization and implementation --v. 6. Evoking and emerging issues in marketing strategy. &nbsp Marketing - Management Marketing - Planning Strategic planning Cadogan, John W db8f3690ac10000c62d1e9b52b3f1f3a 119729 274793 274793 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159674 2020-10-15 00:00:00 2020-10-15 ENGLISH 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159675 2020-10-15 00:00:00 2020-10-15 ENGLISH 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159676 2020-10-15 00:00:00 2020-10-15 ENGLISH 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159677 2020-10-15 00:00:00 2020-10-15 ENGLISH 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159678 2020-10-15 00:00:00 2020-10-15 ENGLISH 0 0 hbk 0 0 ACL ACL 6B 2020-10-15 0 658.83 CAD.1 159679 2020-10-15 00:00:00 2020-10-15 ENGLISH