Hiam, Alexander <br/><br/>
Marketing 
Alexander Hiam with Linda G. Rastelli 
 - Hoboken, NJ  John Wiley & Sons  2007 
 - xxiv, 349 p. : ill. ; 24 cm 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780471790792 
<br/><br/><label>ISSN: </label>2006020343 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 HIA