Kotler, Philip Marketing management : a South Asian perspective Philip Kotler, Abraham Koshy, Mithileswar Jha, Kevin Lane Keller - 13th ed - New Delhi Pearson 2009 - xlvii, 647 p. : col. ill. ; 28 cm Includes index ISBN: 9788131716830 Subjects--Topical Terms: Marketing Dewey Class. No.: 658.8 KOT