Martinez Lopez, Francisco J <br/><br/>
Online brand communities : using the social web for branding and marketing 
Francisco J. Martinez Lopez... et al 
 - Berlin ; New York  Springer  2016 
 - viii, 253p. 
<br/><br/><label>ISBN: </label>9783319248240 
<br/><br/><label>ISSN: </label>2015958092 
<br/><br/><label>Dewey Class. No.: </label>659.144 MAR