TY  - BOOK
AU  - Cateora, Philip R
AU  - Graham, John L
AU  - Salwan, Prashant
TI  - International marketing
SN  - 9780070666993
SN  - 98021048
U1  - 658.848 CAT 
PY  - 2007///
CY  - New Delhi
PB  - Tata McGraw-Hill Education Private Limited
KW  - Export marketing
KW  - International business enterprises
N1  - Includes bibliographical references and indexes
ER  -