TY - BOOK AU - Peng, Mike W TI - Global strategy SN - 9780324590999 SN - 200893199 U1 - 658.4012 PEN PY - 2009/// CY - Mason, OH PB - South-Western Cengage Learning KW - Globalization KW - International business enterprises - Management KW - Strategic planning N1 - Includes bibliographical references and indexes ER -