TY  - BOOK
AU  - Hair, Joseph F
TI  - Essentials of marketing research
SN  - 9780073404820
SN  - 200903748
U1  - 658.83 HAI 
PY  - 2010///
CY  - New York
PB  - McGraw-Hill Irwin
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -