Hair, Joseph F <br/><br/>
Essentials of marketing research 
Joseph F. Hair, Jr. ... [et al.] 
 - 1st ed 
 - Boston  McGraw-Hill/Higher Education  c2008 
 - xvi, 382 p. : ill. ; 26 cm 
<br/><br/> Includes bibliographical references (p. [358]-361) and index 
<br/><br/><label>ISBN: </label>9780073381022 
<br/><br/><label>ISSN: </label>2007009178 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83 HAI