TY  - BOOK
AU  - Ryals, Lynette
TI  - Managing customers profitably
SN  - 9780470060636
SN  - 200803865
U1  - 658.812 RYA 
PY  - 2008///
CY  - Hoboken, NJ
PB  - John Wiley & Sons
KW  - Customer relations - Management
N1  - Includes bibliographical references (p. [359]-361) and index
ER  -