TY  - BOOK
AU  - Cheverton, Peter
TI  - Building to last : the challenge for business leaders
SN  - 9780749460891
SN  - 200902055
U1  - 658.4 CHE 
PY  - 2010///
CY  - London ; Sterling, VA
PB  - Kogan Page
KW  - Customer services
KW  - Leadership
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -