TY  - BOOK
AU  - Carroll, Brian J
TI  - Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI
SN  - 9780071458979
SN  - 200502071
U1  - 658.81 CAR 
PY  - 2006///
CY  - New York
PB  - McGraw-Hill
KW  - Relationship marketing
KW  - Sales management
N1  - Includes bibliographical references (p. 193-209) and index
ER  -