TY - BOOK AU - Liu, Warren K TI - KFC in China : secret recipe for success SN - 9780470823842 SN - 200830032 U1 - 647.9506851 LIU PY - 2008/// CY - Singapore ; Hoboken, NJ PB - John Wiley & Sons (Asia) KW - Franchises (Retail trade) - China - Marketing KW - International business enterprises - China KW - Kentucky Fried Chicken (Firm) N1 - Includes index ER -