Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers
Jay Conrad Levinson and Jeannie Levinson
- Irvine Entrepreneur Press 2008
- xii, 274 p. ; 23 cm
A prequel to their best-selling Guerrilla marketing. Includes index
9781599181530
2007035739
Entrepreneurship - Psychological aspects Marketing Marketing - Management Small business - Management