TY  - BOOK
AU  - Mathur, U. C
TI  - International marketing management : text and cases
SN  - 9780761936404
SN  - 200800716
U1  - 658.84 MAT 
PY  - 2008///
CY  - Thousand Oaks, CA
PB  - SAGE Publications
KW  - Export marketing - India - Management
KW  - Export marketing - Management
KW  - International trade
KW  - International trade - India
N1  - Includes index
ER  -