TY - BOOK AU - Chaudhuri, Arun TI - Indian advertising : 1780 to 1950 A.D SN - 9780070604612 SN - 200644815 U1 - 659.10954 CHA PY - 2007/// CY - New Delhi PB - Tata McGraw-Hill KW - Advertising - India - History N1 - Includes bibliographical references and index ER -