TY - BOOK AU - Belk, Russell W TI - Handbook of qualitative research methods in marketing SN - 9781845421007 SN - 200600428 U1 - 658.83 BEL PY - 2006/// CY - Cheltenham, UK ; Northampton, MA PB - Edward Elgar KW - Consumers - Research - Methodology KW - Marketing research - Methodology KW - Qualitative research - Methodology N1 - Includes bibliographical references and index ER -