Ottman, Jacquelyn A Green marketing : opportunity for innovation Jacquelyn A. Ottman ; foreword by William K. Reilly - 2nd ed - Lincolnwood, Ill NTC Business Books 1998 - xviii, 270 p. : ill. ; 24 cm Includes bibliographical references (p. 239-243) and index ISBN: 9780844232393 ISSN: 97046361 Subjects--Topical Terms: Green marketingManagement Dewey Class. No.: 658.8 OTT