TY  - BOOK
AU  - Czinkota, Michael R
TI  - Global marketing : foreign entry, market development & strategy implementation
SN  - 9780176104061
SN  - 200905241
U1  - 658.84 CZI 
PY  - 2009///
CY  - Scarborough, ON
PB  - Nelson Education
KW  - Export marketing - Canada - Textbooks
KW  - Export marketing - Textbooks
KW  - Globalization - Textbooks
N1  - Includes bibliographical references and index
ER  -