TY  - BOOK
AU  - Shane, Scott Andrew
TI  - From ice cream to the Internet : using franchising to drive the growth and profit of your company
SN  - 9780131494213
SN  - 200411194
U1  - 658.8708 SHA 
PY  - 2005///
CY  - Upper Saddle River, NJ
PB  - Pearson/Prentice Hall
KW  - Business enterprises
KW  - Franchises (Retail trade)
KW  - Success in business
N1  - Includes bibliographical references (p. 213-221) and index
ER  -