Godin, Seth <br/><br/>
Free prize inside! : the next big marketing idea 
Seth Godin 
 - London  Penguin Books  2005 
 - xii, 233 p 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780141019710 
<br/><br/><label>ISSN: </label>2006577420 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Godin, Seth - Interviews<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 GOD