Pearce, John A <br/><br/>
Formulation, implementation, and control of competitive strategy 
John A. Pearce II, Richard B. Robinson, Jr 
 - 11th ed 
 - Boston  McGraw-Hill Irwin  c2009 
 - 1 v. (various pagings) : ill. (some col.) ; 26 cm 
<br/><br/> Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>9780077261757 
<br/><br/><label>ISSN: </label>2007052592 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning<br/>Strategic planning - Case studies
<br/><br/><label>Dewey Class. No.: </label>658.4012 PEA