Dominick, Joseph R <br/><br/>
Dynamics of mass communication : media in transition 
Joseph Dominick 
 - 11th ed 
 - Boston  McGraw-Hill Higher Education  2011 
 - xxiii, 482 p. : ill. (chiefly col.) ; 28 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780071221467 
<br/><br/><label>ISSN: </label>2009048218 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media
<br/><br/><label>Dewey Class. No.: </label>302.23 DOM