Wheeler, Alina <br/><br/>
Designing brand identity : an essential guide for the entire branding team 
Alina Wheeler 
 - 3rd ed 
 - Hoboken, N.J  John Wiley & Sons  2009 
 - ix, 310 p. : ill. (chiefly col.) ; 29 cm 
<br/><br/> Includes bibliographical references (p. 292-293) and index 
<br/><br/><label>ISBN: </label>9780470401422 
<br/><br/><label>ISSN: </label>2009018429 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - Brand name products<br/>Brand name products<br/>Branding (Marketing)<br/>Trademarks - Design
<br/><br/><label>Dewey Class. No.: </label>658.827 WHE