Bayan, Richard More words that sell : a thesaurus to help you promote your products, services, and ideas Richard Bayan - New York McGraw-Hill 2003 - x, 165 p. ; 24 cm Includes bibliographical references (p. 161-165) and index ISBN: 9780071418539 ISSN: 2003046054 Subjects--Topical Terms: Advertising - TerminologyAdvertising copyVocabulary Dewey Class. No.: 659.1014 BAY