Richards, Jef I <br/><br/>
Deceptive advertising : behavioral study of a legal concept 
Jef I. Richards 
 - Hillsdale, N.J  L. Erlbaum Associates  1990 
 - xlv, 244 p. : ill. ; 24 cm 
<br/><br/> Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>9780805806496 
<br/><br/><label>ISSN: </label>89016777 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - standards - United States<br/>Advertising - United States - legislation<br/>Advertising laws - United States<br/>Behavior<br/>Crime<br/>Deceptive advertising - United States - Psychological aspects
<br/><br/><label>Dewey Class. No.: </label>343.73082 RIC