Lowenstein, Michael W <br/><br/>
Customer retention : an integrated process for keeping your best customers 
Michael W.Lowenstein 
 - Oxford  Oxford University Press  1997 
 - xxi,179p.:ill.;24cm 
<br/><br/><label>ISBN: </label>9780195642148 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations
<br/><br/><label>Dewey Class. No.: </label>658.812 LOW