Alok kumar Rai <br/><br/>
Customer relationship management: concepts and cases 
Alok kumar Rai 
 - New Delhi  PHI Learning Private Limited  2008 
 - xvi, 247 p. ; 24 cm 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9788120335387 
<br/><br/><label>Dewey Class. No.: </label>658.812 RAI