Sheth, Jagdish Customer behaviour : a managerial perspective Jagdish N. Sheth, Banwari Mittal and Michel Laroche - 1st canadian ed - South Melbourne, Vic Thomson Nelson 2008 - xxvi, 521 p. ; 30 cm Includes index ISBN: 9780176406202 Subjects--Topical Terms: Consumer Behaviour Dewey Class. No.: 658.8342 SHE