TY  - BOOK
AU  - Ingrassia, Paul
AU  - White, Joseph B
TI  - Comeback : the fall and rise of the American automobile industry
SN  - 9780684804378
U1  - 338.4762920973 ING 
PY  - 1994///
CY  - New York
PB  - Simon & Schuster
KW  - Automobile industry and trade
KW  - Corporate turnarounds
KW  - United States
N1  - Includes bibliographical references and index
ER  -