TY  - BOOK
AU  - Zikmund, William G
TI  - Business research methods: a south-Asian perspective
SN  - 9788131520369
U1  - 658.072 ZIK 
PY  - 2010///
CY  - Mason, OH
PB  - South-Western Cengage Learning
KW  - Business - Research
KW  - Management - Research
N1  - Rev. ed. of: Business research methods / William G. Zikmund. 7th ed. c2003. Includes bibliographical references (p. 661-667) and index
ER  -