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Media planning : a practical guide Jim Surmanek
Publication details: Lincolnwood, IL NTC Business Books 1996Edition: 3rd edDescription: xii, 209 p. : ill., maps ; 23 cmISBN:- 9780844235127
- 95018554
- 659.111 SUR
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 659.111 SUR (Browse shelf(Opens below)) | Available | 490685 |
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| 659.111 GOO Media planning workbook : with discussions and problems | 659.111 KEL Advertising media planning: a brand management approach | 659.111 SIS Advertising media planning | 659.111 SUR Media planning : a practical guide | 659.111 TRO The new positioning: the latest on the world's #1 business strategy | 659.112 JAI Advertising Management | 659.112 OGU Advertising management with integrated brand Promotion |
Includes bibliographical references and index
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