The practice of marketing : science or superstition? Shyamal Ghose

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Publication details: New Delhi Roli Books 2004Description: xii, 276 p. : ill. ; 22 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 GHO (Browse shelf(Opens below))	Available		284739

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Previous	658.8 GAM ; 1 Marketing Revolution : the radical new approach to transforming the business, the brand & the bottom line	658.8 GAR Making, breaking codes : an introduction to cryptography	658.8 GER Advances in technology and innovation in marketing	658.8 GHO The practice of marketing : science or superstition?	658.8 GIL Services marketing and management	658.8 GIL The next evolution of marketing : connect with your customers by marketing with meaning	658.8 GIL The next evolution of marketing : connect with your customers by marketing with meaning	Next

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