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The European Corporation / Whittington, Richard; Mayer, Michael

By: Contributor(s): Publication details: Oxford University Press, USA, 2000Description: 298 pagesISBN:
  • 9780199242085
Subject(s): DDC classification:
  • 338.74094 YHI
Summary: This study examines the evolving strategies and structure of large European firms in a comparative and historical context. In particular, it looks at these in the context of a range of hypotheses on professional management, multidivisional structure and diversification associated with Alfred Chandler. Companies examined include Daimler Benz, Volkswagen, BAT, Rhone Poulenc, Unilever and Elf Aquitane.
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Item type Current library Call number Status Barcode
English Books Anna Centenary Library 4TH FLOOR, A WING 338.74094 YHI (Browse shelf(Opens below)) Available 188345

This study examines the evolving strategies and structure of large European firms in a comparative and historical context. In particular, it looks at these in the context of a range of hypotheses on professional management, multidivisional structure and diversification associated with Alfred Chandler. Companies examined include Daimler Benz, Volkswagen, BAT, Rhone Poulenc, Unilever and Elf Aquitane.

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