Techno Brands : How to create & use brand identity to market, advertise & sell technology products / Chuck Pettis

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Language: English Publication details: New York amacom 2000Edition: 1st edDescription: xiii, 222 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Reference	Anna Centenary Library 6TH FLOOR, A WING	620.0068 PET (Browse shelf(Opens below))	Not for loan	439376

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Previous	620.0068 LEE Engineers and management	620.0068 MEN Survival of the Smartest :	620.0068 NES High tech start-up : the complete handbook for creating successful new high tech companies	620.0068 PET Techno Brands : How to create & use brand identity to market, advertise & sell technology products	620.0068 PLU Project engineering : the essential toolbox for young engineers	620.0068 ZON Managing and engineering complex technological systems	620.00681 SHI What every engineer should know about accounting and finance	Next

Includes bibliographies and index

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