APA
Knapp D., . (2008). The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success. : McGraw-Hill Education.
Chicago
Knapp Duane, . 2008. The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success. : McGraw-Hill Education.
Harvard
Knapp D., . (2008). The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success. : McGraw-Hill Education.
MLA
Knapp Duane, . The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success. : McGraw-Hill Education. 2008.