Image from Google Jackets

The case study handbook : how to read, discuss, and write persuasively about cases / William Ellet

By: Language: English Publication details: Boston Harvard Business School 2007Edition: 1st edDescription: vi, 272 p. : ill. ; 24 cmISBN:
  • 9781422101582
Subject(s): DDC classification:
  • 658 ELL
Summary: This book presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.
Tags from this library: No tags from this library for this title.
Star ratings
    Average rating: 0.0 (0 votes)

Includes index

This book presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.

There are no comments on this title.

to post a comment.

Find us on the map