Ride the change : a perspective on the changing Indian consumer, market, and marketing / M.G. Parameswaran.

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Language: English Publication details: New Delhi : Tata McGraw-Hill Pub. Co. , c2009.Edition: 1st edDescription: xvii, 192 p. ; 22 cmISBN:

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Summary: Articles have previously been published in various journals

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Item type	Current library	Call number	Status	Barcode
English Books	Anna Centenary Library 6TH FLOOR, B WING	658.83420954 PAR (Browse shelf(Opens below))	Available	257284

Articles have previously been published in various journals

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