Sport marketing / Windy Dees... [ et al ]

By:

Dees, Windy

Contributor(s):

Language: English Publication details: Champaign, IL, Human Kinetics 2022Description: xi, 475 p. : col. ill. ; 28 cmISBN:

9781492594628

Subject(s):

Sports Marketing

DDC classification:

338.43796 DEE

Summary: This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace.

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Holdings
Item type	Current library	Call number	Status	Barcode
Reference	Anna Centenary Library 4TH FLOOR, A WING	338.43796 DEE (Browse shelf(Opens below))	Not for loan	697326

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Previous	338.437648 PRE The Economics of Staging the Olympics :	338.43791 TOW Baumol's cost disease : the arts and other victims	338.437960 BOU The political economy of professional sport	338.43796 DEE Sport marketing	338.43796 LEE The Economics of Sports :	338.43796 WES Sport Business in the Global Marketplace :	338.4379633 SZY Football economics and policy	Next

Includes bibliographies and index

This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace.

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Sport marketing / Windy Dees... [ et al ]

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