The language of advertising : modern themes in English studies edited by Guy Cook

Contributor(s):

Cook, Guy

Publication details: New York Routledge 2008Description: 4 v. : ill. : 25 cmISBN:

9780415412155

ISSN:

2007003577

Subject(s):

DDC classification:

659.1014 COO

Item type: Books

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Current library	Call number	Status	Barcode
Anna Centenary Library	659.1014 COO (Browse shelf(Opens below))	Available	152158
Anna Centenary Library	659.1014 COO (Browse shelf(Opens below))	Available	152159
Anna Centenary Library	659.1014 COO (Browse shelf(Opens below))	Available	152160
Anna Centenary Library	659.1014 COO (Browse shelf(Opens below))	Available	152161

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Previous	659.1014 BAY Words that sell : more than 6, 000 entries to help you promote your products, services, and ideas	659.1014 BEA Persuasive signs : the semiotics of advertising	659.1014 COO The language of advertising : modern themes in English studies	659.1014 COO The language of advertising : modern themes in English studies	659.1014 COO The language of advertising : modern themes in English studies	659.1014 COO The language of advertising : modern themes in English studies	659.1015118 ERI Dynamic models of advertising competition	Next

Content note : v. 1. Fundamentals -- v. 2. The social context of advertising language -- v. 3. Modes, media and case studies -- v. 4. Public relations and brands ; insiders and critics. Includes bibliographical references and index

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The language of advertising : modern themes in English studies edited by Guy Cook

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