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New Conceptual Selling / Robert B Miller, Stephen E. Heiman and Tad Tuleja

By: Contributor(s): Language: English Publication details: 2011 London Kogan PageEdition: 2nd rev. edDescription: xiii, 226 p. : ill. ; 24 cmISBN:
  • 9780749462918
Subject(s): DDC classification:
  • 658.85 MIL
Summary: Conceptual selling is a thoroughly validated systematic process that has been shown to produce immediate, significant and reliable sales increases. This edition is based on the Miller Heiman training programme. The process is non-manipulative and puts the emphasis on the customer's needs.
Item type: English Books
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Previous edition: published as by Stephen E. Heiman and Diane Sanchez with Tad Tuleja. 2004
Includes index

Includes index

Conceptual selling is a thoroughly validated systematic process that has been shown to produce immediate, significant and reliable sales increases. This edition is based on the Miller Heiman training programme. The process is non-manipulative and puts the emphasis on the customer's needs.

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