The hero and the outlaw : building extraordinary brands through the power of archetypes Margaret Mark and Carol S. Pearson

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Publication details: New Delhi McGraw-Hill c2001Description: xii, 384, [2] p. : ill. ; 24 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.827 MAR (Browse shelf(Opens below))	Available		491287

Includes bibliographical references and index

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