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Qualitative marketing research : a cultural approach Johanna Moisander and Anu Valtonen
Publication details: Thousand Oaks, CA Sage 2006Description: xi, 227 p. ; 25 cmISBN:- 9781412903813
- 2005933780
- 658.83
| Item type | Current library | Call number | Materials specified | Status | Barcode | |
|---|---|---|---|---|---|---|
| English Books | Anna Centenary Library 6TH FLOOR, B WING | 658.83 (Browse shelf(Opens below)) | pbk | Available | 162481 |
Browsing Anna Centenary Library shelves, Shelving location: 6TH FLOOR, B WING Close shelf browser (Hides shelf browser)
| 658.8270954 CHO Successfull Promotions Build Successful Brands : | 658.8270973 CAP American trademark designs : a survey with 732 marks, logos, and corporate-identity symbols | 658.8270973 CAP American trademark designs : a survey with 732 marks, logos, and corporate-identity symbols | 658.83 Qualitative marketing research : a cultural approach | 658.83 AAK Marketing research | 658.83 AAK Marketing research | 658.83 AAK Marketing research |
Includes bibliographical references and index
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