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Marketing research : in a digital information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau

By: Contributor(s): Publication details: Boston McGraw-Hill Irwin c2009Edition: 4th edDescription: xxiv, 690 p. : col. ill. ; 27 cmISBN:
  • 9780073404707
ISSN:
  • 2008039035
Subject(s): DDC classification:
  • 658.83 HAI
Item type: Books
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Subtitle on 3rd ed., 2006 varies. Includes bibliographical references (p. 651-661) and indexes

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