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Marketing metaphors and metamorphosis edited by Philip J. Kitchen

Contributor(s): Publication details: Basingstoke, Hampshire Palgrave Macmillan 2008Description: xviii, 227 p. : ill. ; 23 cmISBN:
  • 9781403998613
ISSN:
  • 2008016157
Subject(s): DDC classification:
  • 658.8 KIT
Item type: Books
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