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Practical marketing planning John Cooper and Peter Lane

By:

Cooper, John

Contributor(s):

Lane, Peter

Publication details: Basingstoke, Hampshire Palgrave Macmillan 1997Description: viii, 278 p. 22 cmISBN:

9780333679081

Subject(s):

Marketing

DDC classification:

658.802 COO

Item type: Books

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.802 COO (Browse shelf(Opens below))	Available		309084

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Previous	658.802 CLO Integrated advertising promotion and marketing communication	658.802 COH The marketing plan	658.802 CON Powerlines : words that sell brands, grip fans, and sometimes change history	658.802 COO Practical marketing planning	658.802 CRA Strategic marketing	658.802 CRA Strategic marketing	658.802 CRA Strategic marketing	Next

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