Marketing health: smoking and the discourse of public health in Britain, 1945-2000 Virginia Berridge

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Publication details: Oxford Oxford University Press 2007Description: xv, 338 p. ; 22 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	362.10688 BER (Browse shelf(Opens below))	Available		109607

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Previous	362.10685 SCR Quality, risk and control in health care	362.10685 SHE Measuring and improving patient satisfaction	362.10685 WAN Monitoring the quality of health care : issues and scientific approaches	362.10688 BER Marketing health: smoking and the discourse of public health in Britain, 1945-2000	362.10688 BER Essentials of health care marketing	362.10688 EVA Public health branding : applying marketing for social change	362.10688 FOR Cases in health care marketing	Next

Includes bibliographical references (p. [288]-309) and index

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