Marketing : the core Roger A. Kerin, Steven W. Hartley, William Rudelius

By:

Kerin, Roger A

Contributor(s):

Hartley, Steven William
Rudelius, William

Publication details: Boston McGraw-Hill/Irwin 2007Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill.; (chiefly col.), col. map ; 28 cmISBN:

9780073215747

ISSN:

2005055463

Subject(s):

Marketing

DDC classification:

658.8 KER

Item type: Books

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 KER (Browse shelf(Opens below))	Available		406295

Includes bibliographical references (p. CN-CN16) and indexes

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Marketing : the core Roger A. Kerin, Steven W. Hartley, William Rudelius

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