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Marketing management Michael R. Czinkota, Masaaki Kotabe

By: Contributor(s): Publication details: Australia Cengage 1998Edition: 2nd edDescription: xxv, 598 p. : col. ill. ; 28 cmISBN:
  • 9788131501177
ISSN:
  • 26225
Subject(s): DDC classification:
  • 658.8 CZI
Item type: Books
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Includes bibliographical references and indexes

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