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A framework for marketing management : integrated with PharmaSim Philip Kotler, Kevin Lane Keller ; in collaboration with Stu James

By: Contributor(s): Publication details: Noida Pearson 2007Edition: 3rd edDescription: 382 p. : ill. ; 23 cmISBN:
  • 9788131716717
ISSN:
  • 2008028928
Subject(s): DDC classification:
  • 658.8 KOT
Item type: Books
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